Last year I wrote an annual review of 2014 which was quite popular so I thought I would do another one this year.
Plus, as I sat down and wrote this, I realised how much stuff I had done that I had forgotten.
The tail end of December is a great time to reflect on what you have accomplished over the year.
I said it last year and I’ll say it again this year, we tend to completely underestimate just how much we get done in a year. It’s not until you actually sit down and write out what you have done that you realise just how much you have got done.
As people who work for ourselves, a lot of the time we feel like we are being unproductive or that we are not getting as much done as we would like to. When you look at the bigger picture though, you’ll find that’s rarely true.
This year I had a lot of successes and failures (I like to call them lessons). I’d like to share them with you.
- I began to get curious about why making new close male friends is so difficult. I started a project to channel these experiments and findings called Heartmen.
- I made huge strides around my attitude to money and financial success largely thanks to working with my coach, Jeff Riddle, around self-worth.
- I’ve began carving out more and more ‘me’ time. The more time I take to look after myself, the more compassionate and effective I find myself in all aspects of my life.
- I attended two conferences again, World Domination Summit and Camp GLP. These continue to be an amazing experience and opportunity to connect and reconnect.
- I met Leo Babauta, very briefly, a few days before returning to Australia. He was the last person on my list of people I had really wanted to meet while in the US.
- I published a monster post on Heartmen which involved me reaching out to some really big names. It got tweeted by Brene Brown which was just beyond awesome.
What men say about being vulnerable. Beautiful. http://t.co/jPp8Kak0nB
— BreneBrown (@BreneBrown) September 3, 2015
- I moved back home to Australia.
- Living in a country away from my usual support network really forced me to step outside of my comfort zone in an effort to develop new friendships. I’m really stoked by the new friends I now have in Portland, Oregon.
- Moving is hard. Especially moving overseas. I naively thought that moving back to Melbourne, Australia from Portland, Oregon would be an easy process. I thought that I would just need a month to move my business back, find a place to live, launch a new project and maintain all my current ones. Instead I was hit hard with grief and found myself after a month still trying to find my feet. It was a really tough transition.
- There is no sustaining with personal growth. Either you are making a conscious effort to grow or you are slowly stagnating. This year I took on the help of a coach who has been fantastic with my personal growth and also as a mentor.
Bootcamp Ideas/The Trainers Tribe
- Let’s start with product launches. I brought out zero new ebooks this year. My goal for this year was to experiment with new ways of teaching and sharing. Here’s what came of that:
- The Trainers Tribe, where you are now, which is a website for group fitness business owners that shares business know-how and to stay inspired.
- A membership program also called The Trainers Tribe to help trainers with the business and technical side of their business (more on this in Lessons).
- 31 Days to a Better Bootcamp Business (or 31DBBB) – this is one of my favourite things I’ve made. While planning out courses for The Trainers Tribe I realised that there was really just a few key elements that create a successful group fitness business and while most trainers know them, we often forget to do them or more ‘urgent’ tasks take priority. So I put together 31 days of small, doable tasks that get you focusing back on the important tasks of your business.
- 21 Days of Bootcamp Ideas – I have been wanting to update the free tool on Bootcamp Ideas for a while. I wanted to do something with video to help build trust and rapport with new visitors to this site. I liked the idea of a kick start series for trainers on planning and running bootcamp sessions.
- BootCraft – More recently I launched BootCraft. It’s like a search engine just for group fitness workout ideas. This is item 3 (with 31DBBB being item 1 and 21 Days being item 2) in a series of seriously useful tools I’m putting together to help trainers with the key aspects of their business. We crossed over 250 members this morning, I’m excited to see what this grows into.
- Collaborated with Leon and Hanni Melnicenko and Nadinne Wilkinson on an epic bundle of resources for trainers. This was really successful both in impact and profit. I look forward to collaborating with them again.
- A further 2000+ trainers joined the community which pushed us over 10,000 email subscribers.
- I hired four amazing people to help with the weekly workouts and ideas: Pat Carr, Lizelle Din, Robin Legat and Rob Jones. Thanks for all of your help!
- I brought back the annual workout idea competition which was a big hit! We had 18 fantastic entries which gave trainers a ton of new ideas.
- Over 53 new articles with drills and workouts where posted to Bootcamp Ideas.
- 324,960 people visited Bootcamp Ideas viewing pages over 2 million times. Bootcamp Ideas continues to grow and attract more and more trainers.
- As much as I love helping people, ongoing membership programs are not for me. I launched The Trainers Tribe membership program as a way to do something I love, teach people. However I completely bit off more than I could chew and the effort in keeping up with the lessons and courses meant that other projects suffered. It was a hard lesson to learn, I wanted to be able to keep up with it. In the end I made a choice to shut it down and revisit the idea later. Thank you so much to those who were a part of it.
- In last year’s review I announced that I would be doing a small round of live workshops in Australia and New Zealand. We ended up canceling these which was not an easy decision to make. The lesson learned was that when working with others it is really important to express each others expectations up front. On the upside, 31DBBB was created when I would have been running around like crazy doing these workshops.
- I’m always learning about balancing working hard while taking time to recharge. After a rocky start to the year of all or nothing, I feel like I’ve gotten better at finding some sort of balance and also finding tasks that allow me to do the work while also recharging me.
Time to go off the grid
This time of year is a great time for reflection and creating space for what is going to come in the following year.
It’s been another huge year of growing and learning and it’s time for a break.
I’m going to be taking a leaf out of my friend Scott Dinsmore’s blog to go off grid. Scott passed away recently (shortly after writing his post about disconnecting and going off the grid. I wrote a post about him here) and I’ve been wanting to honor him and follow in his wisdom by doing the same.
My family is taking a trip to go cage shark diving (yeah I’m feeling quite nervous and excited) followed by a few days in South Australian wine country with my wife. This seems like a great opportunity to unplug and switch off.
So I’ll be leaving my laptop and iPad at home. My phone will come with me so I can access AirBnB, Google Maps and communicate my family if we get split up, but all the social media apps have been deleted.
No doubt I’ll miss out on some people trying to contact me or perhaps even an important business email, but the world will not end. In this case being able to unplug and reconnect with my surroundings is much more important.
I invite you to check out Scott’s article on this and to find even a couple of days over this busy time of year to do the same.
What’s coming in 2016?
In 2015 I tested a lot of new projects and next year I want to continue this fun, experimental approach to business. The goals for next year are:
- To make Bootcamp Ideas more profitable while still remaining authentic and valuable. I would like to hire some part time staff to help with the development of the website and BootCraft but to do that it needs to make more money then it is currently. I believe this can be done authentically by continuing to work on product-market fit ie. make stuff that you really want rather than rely on spammy marketing.
- To continue to develop my own personal growth and explore the realms of vulnerability, better relationships and more authentic living.
That said, I do have a few things planned for the first part of the year:
31 Days to a Better Bootcamp Business
What better way to kick off your business in the new year then with step-by-step small daily tasks to achieve that will make a big impact on not only your business, but your confidence and motivation too.
We’ll be running the course live mid-January. Register your interest here to find out more.
Melbourne Local Group
My plan upon returning to Melbourne was to get the local Bootcamp Ideas readers meeting up more often. However, as I mentioned above, life got in the way. Now things have calmed down a little, I’ll be kickstarting this again in January with a get together and exchange of workout ideas.
If you live in Melbourne, join our Facebook group to find out more.
For those who don’t live in Melbourne, I really, really appreciate your enthusiasm in wanting to join our Melbourne group however as we use the group for local meet ups and exchange of information, it’s not helpful to have people in the group from other cities. We have a global group that you are welcome to join.
Training People Again
I would like to start training clients again. However my registration and Australian insurance has lapsed so that will be a project in itself to get that up to date. Also because my plate is quite full with projects already, I don’t want to over-commit myself. I’m leaning towards a bootcamp that only runs during the summer months. I’m curious to see if I can run a successful fitness business that fits around my lifestyle.
As for the rest of next year, we have a rather large trip we are planning and saving for which will send us around the world. No doubt I’ll share more on that later in the year.
It can be easy to forget just how much you have gotten done in a year.
Now it’s your turn, take a couple of hours today and look back on what you have actually accomplished this year.
Did your bootcamp grow or shrink?
What new things did you try to expand your bootcamp? Did they work? What can you learn from those that didn’t?
How did you show your clients how much you love them?
Check your personal life too. Maybe you didn’t have a lot of business successes because you were kicking ass so hard in your personal life.
Share with us below if you feel comfortable.